Since immigrating to the United States, John Duarte’s family has proudly farmed in California’s Central Valley for four generations. He has spent his life building a thriving business and creating good-paying jobs in the agricultural industry. John’s first office was a kitchen table and he is no stranger to sleepless nights and serious setbacks. Today, John grows almonds, pistachios, and grapes. As a farmer, John knows that success means hard work and tough decisions if you want to stay in business. When you’re in the orchard, there is no choice but to be accountable: as John loves to say, “you can’t lie to trees and you can’t lie to your bank account.”
